About us

We believe a radiant smile begins with a healthy foundation — and oral care should do more than just clean. It should nourish, protect, and empower.

Inspired by the Japanese word Kagami (鏡), meaning “mirror,” our name reflects what we value most: purity, clarity, and confidence. We set out to create oral care that blends modern science with nature’s quiet intelligence, delivering visible results.

By nurturing your mouth’s natural defenses and supporting a balanced oral microbiome, Kagami builds the foundation for long-term oral health. Each ingredient is carefully selected to care for your teeth, gums, and the good bacteria that protect your smile.

Manufactured in an FDA-registered, ISO 9001–certified, Halal-certified, and GMP-compliant facility, Kagami embodies our unwavering commitment to safety, quality, and trust.

We’re not just creating toothpaste — we’re redefining daily oral care to be cleaner, gentler, and genuinely effective. So you can feel fresh, confident, and cared for every time you smile.

Founder's story

I started Kagami out of a growing concern that most toothpastes focus solely on cleaning while overlooking the deeper connection between oral health and overall well-being.

As I dug deeper, I discovered how vital a balanced oral microbiome is, not just for fresh breath and cavity prevention, but also for healthy gums and long-term wellness. This realization led me to the science of oral probiotics, especially Lactobacillus paracasei, which can help restore harmony in the mouth by supporting the growth of beneficial bacteria.

At the same time, I came across nano-hydroxyapatite, a safe and biomimetic alternative to fluoride that actively repairs enamel and reduces sensitivity without harsh chemicals.

Kagami was born from the desire to create something better: a daily toothpaste that rebuilds enamel with nano-hydroxyapatite, supports the microbiome with probiotics, and is free of unnecessary additives.

Because oral care should not just clean; it should strengthen, protect, and nourish.

Our Mission

Our mission is to redefine oral care by combining advanced science with nature’s wisdom to nourish, protect, and empower every smile. We strive to support long-term oral health through innovative formulas that rebuild enamel, balance the oral microbiome, and promote confidence with every use.